André Belfort’s Pure Elegance is a smart casual men’s watch. The watch case and the wristband are made from stainless steel. Big Arabian numbers embellish the dial. The dial shows a display for the date as well as a display for a second time zone. The hands are fluorescent. The André Belfort logo was integrated harmonically in the design. The case is additionally protected by scratch proof sapphire glass. The watch is available in four different designs.